CMO Roundtable - ServiceNow Sverige 2025

DATE:

december 12, 2025

TIME:

VENUE:

LOCATION:

Norrmalmstorg 2-4, 111 46 Stockholm

Partner S: ServiceNow
Venue Status: Booked
Hs Pipeline: 69936452
Program: 09:00 – 09:40: Welcome and breakfast 09:40 – 09:45: Welcome by Anton Lindholm, Community Director Sweden, twoHundred 09:45 – 10:45: Malin Schwartz, SVP Brand, Communication & Marketing, Volvo Penta Modernizing the Customer Journey: The End of Marketing Tools Malin will share Volvo Penta’s perspective on what it means to modernize the customer journey and provide insight into the scale and impact of this transformation within the company. 10:50 – 11:50: Group discussion hosted by ServiceNow 11:50 – 12:00: Summary and closing remarks by Anton Lindholm, Community Director Sweden, twoHundred
Type: Roundtable
App Expected Showup: 9.0
Average Cancellation: 0.5
Hs Object Source Label: CRM_UI
Venue Address: Norrmalmstorg 2-4, 111 46 Stockholm
Hubspot Owner Id: 50077050
Hs Object Source Id: userId:11627399
Hs Created By User Id: 11627399
Speakers: Malin Schwartz SVP, Brand Communication & Marketing, Volvo Penta
Hs Createdate: 1747125299828
Event Date: 1765497600000
Cancellation Rate: 0.333333
Id: 27721717417
Event Timeframe: 09.00 - 12:00
Program Ready: 1751587200000
Partner Reps: 3
Speakers Web: https://media.licdn.com/dms/image/v2/D4E03AQHrTIDveavW7Q/profile-displayphoto-shrink_200_200/profile-displayphoto-shrink_200_200/0/1693474177943?e=1765411200&v=beta&t=JblTkJz9_4HA4bviaadj-dIpppBhRuJmHp4WhW-4yuQ, Malin Schwartz, SVP Brand, Communication & Marketing at Volvo Penta
All Associations: https://app.hubspot.com/contacts/7541475/objectLists/12752/filters
Venue Cancellation Date: 1764633600000
Event Title: Modernizing the Customer Journey: The End of Marketing Tools
Venue City: Stock
Hs Pipeline Stage: 135741794
Hs User Ids Of All Owners: (SizeLimitingPyList: [11627399])
Hs All Assigned Business Unit Ids: (SizeLimitingPyList: [0])
No Shows: 0
Venue Location: Nobis Hotel
Venue Country: Sweden
Ingress: Across industries, companies are rethinking what it means to understand and engage their customers. The traditional customer journey, once predictable and product centric, has become fluid, digital, and deeply personal. At Volvo Penta, this transformation is more than a marketing initiative. It represents a strategic shift in how the company will connects with its customers and partners. By combining technology and human insight, Volvo Penta is redefining what customer experience means for them and their customers in a world where expectations change faster than ever. This morning session brings together senior leaders in marketing, brand, and customer service to explore what it takes to modernize the customer journey. Together, we will discuss how to align technology with brand purpose, how to balance automation with authenticity, and how to design experiences that turn complexity into clarity — and customers into long-term advocates.
Delagate Amount: 12
Hs Lastmodifieddate: 1765538165665
Partners
Hubspot Owner Assigneddate: 1747125299828
Delegate Target Group: CMO
Delegate List: https://app.hubspot.com/contacts/7541475/objectLists/12748/filters
Hs Object Id: 27721717417
Event Name: CMO Roundtable - ServiceNow Sverige 2025
Delegate Target: (SizeLimitingPyList: [CMO, CCO])
Team On The Day: Anton
Hs Object Source: CRM_UI
Hs Object Source User Id: 11627399
Delegate Amount: 18
Delegates And Cancellations: 6
Hs Updated By User Id: 65955312

CRM Object Inspector

Displays all available fields from the dynamic CRM object on this page.

Source: CRM Object Object type: ID: 27721717417

Top-level fields

Field	Value
partner_s_	ServiceNow
venue_status	Booked
hs_pipeline	69936452
program	09:00 – 09:40: Welcome and breakfast *09:40 – 09:45: Welcome by Anton Lindholm, Community Director Sweden, twoHundred* 09:45 – 10:45: Malin Schwartz, SVP Brand, Communication & Marketing, Volvo Penta Modernizing the Customer Journey: The End of Marketing Tools Malin will share Volvo Penta’s perspective on what it means to modernize the customer journey and provide insight into the scale and impact of this transformation within the company. 10:50 – 11:50: Group discussion hosted by ServiceNow *11:50 – 12:00: Summary and closing remarks by Anton Lindholm, Community Director Sweden, twoHundred*
type	Roundtable
app__expected_showup	9.0
average_cancellation	0.5
hs_object_source_label	CRM_UI
venue_address	Norrmalmstorg 2-4, 111 46 Stockholm
hubspot_owner_id	50077050
hs_object_source_id	userId:11627399
hs_created_by_user_id	11627399
speakers	Malin Schwartz SVP, Brand Communication & Marketing, Volvo Penta
hs_createdate	1747125299828
event_date	1765497600000
cancellation_rate	0.333333
id	27721717417
event_timeframe	09.00 - 12:00
program_ready	1751587200000
partner_reps	3
speakers_web	https://media.licdn.com/dms/image/v2/D4E03AQHrTIDveavW7Q/profile-displayphoto-shrink_200_200/profile-displayphoto-shrink_200_200/0/1693474177943?e=1765411200&v=beta&t=JblTkJz9_4HA4bviaadj-dIpppBhRuJmHp4WhW-4yuQ, Malin Schwartz, SVP Brand, Communication & Marketing at Volvo Penta
all_associations	https://app.hubspot.com/contacts/7541475/objectLists/12752/filters
venue_cancellation_date	1764633600000
event_title	Modernizing the Customer Journey: The End of Marketing Tools
venue_city	Stock
hs_pipeline_stage	135741794
hs_user_ids_of_all_owners	[11627399]
hs_all_assigned_business_unit_ids	[0]
no_shows	0
venue_location	Nobis Hotel
venue_country	Sweden
ingress	Across industries, companies are rethinking what it means to understand and engage their customers. The traditional customer journey, once predictable and product centric, has become fluid, digital, and deeply personal. At Volvo Penta, this transformation is more than a marketing initiative. It represents a strategic shift in how the company will connects with its customers and partners. By combining technology and human insight, Volvo Penta is redefining what customer experience means for them and their customers in a world where expectations change faster than ever. This morning session brings together senior leaders in marketing, brand, and customer service to explore what it takes to modernize the customer journey. Together, we will discuss how to align technology with brand purpose, how to balance automation with authenticity, and how to design experiences that turn complexity into clarity — and customers into long-term advocates.
delagate_amount	12
hs_lastmodifieddate	1765538165665
partners
hubspot_owner_assigneddate	1747125299828
delegate_target_group	CMO
delegate_list	https://app.hubspot.com/contacts/7541475/objectLists/12748/filters
hs_object_id	27721717417
event_name	CMO Roundtable - ServiceNow Sverige 2025
delegate_target	[CMO, CCO]
team_on_the_day	Anton
hs_object_source	CRM_UI
hs_object_source_user_id	11627399
delegate_amount	18
delegates_and_cancellations	6
hs_updated_by_user_id	65955312

properties

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